Top Insurance Websites in Norway

Name: Top websites in Norway (Insurance)
Creator: Semrush
License: https://srush.toolspur.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Insurance Websites in Norway, Updated June 2026

June 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

sparebank1.no

2.65M

30.34%803.18K

69.66%1.84M

↑15.59%

↓13.16%

Direct

nordea.no

841.03K

50.87%427.85K

49.13%413.17K

↑55.96%

↓18.63%

Direct

if.no

542.49K

33.32%180.76K

66.68%361.73K

↑11.2%

↓11.44%

Direct

gjensidige.no

445.35K

49.37%219.86K

50.63%225.49K

↓30.45%

↓15.68%

Direct

spk.no

390.82K

6.81%26.61K

93.19%364.21K

↑178.5%

↑37.94%

Direct

tjenestetorget.no

387.4K

8.78%34.03K

91.22%353.38K

↑277.95%

↑52.24%

Direct

storebrand.no

384.24K

46.31%177.95K

53.69%206.29K

↓16.64%

↑10.25%

Direct

klp.no

246.26K

44.31%109.13K

55.69%137.14K

↑12.12%

↓29.52%

Direct

nsf.no

199.26K

5.74%11.45K

94.26%187.82K

↓0.29%

↑37.53%

Direct

tryg.no

190.23K

49.09%93.39K

50.91%96.84K

↓0.8%

↓5.95%

Direct

fremtind.no

170.22K

27.52%46.85K

72.48%123.37K

↑67.59%

↑33.24%

Direct

resurs.com

100.52K

27.07%27.21K

72.93%73.31K

↑14.03%

↓0.26%

Direct

lofavor.no

82.89K

37.35%30.96K

62.65%51.93K

↑9.1%

↓20.66%

Direct

creditmutuel.fr

82.08K

12.12%9.95K

87.88%72.14K

↑112.64%

↑147.41%

Direct

sbm.no

69.91K

73.71%51.53K

26.29%18.38K

↓30.72%

↓37.94%

Direct

taslife.com.ua

68.42K

-

100%68.42K

0%

↑981.56%

Direct

jbf.no

53.16K

58.3%30.99K

41.7%22.17K

↑20.9%

↓6.07%

Direct

enter-forsikring.no

50.58K

21.89%11.07K

78.11%39.5K

↑272.86%

↑71.05%

Direct

frende.no

48.5K

71.56%34.71K

28.44%13.79K

↑21.48%

↓10.76%

Direct

norskpensjon.no

46.28K

39.6%18.32K

60.4%27.95K

↑29.81%

↓15.17%

Search

More data. Sharper moves. Faster growth.

Leverage Traffic & Market intelligence to size markets, evaluate competitors, and guide strategic moves.

Traffic Overview

See how competitors attract and engage audiences.

Market Benchmarking

Measure share, growth, and performance across industries.

AI Traffic

Track how AI tools drive visibility and influence discovery.

Competitor Monitoring

Track shifts in traffic, campaigns, and strategies.

Key Insights on Top Insurance Websites in Norway on June 2026

As of June 2026, sparebank1.no leads Insurance in Norway with 2.65M monthly visits. Its audience skews mobile-first (30.34% desktop / 30.34% mobile), and traffic is up month over month 15.59% and down year over year -13.16%. nordea.no holds second with 841.03K visits and a desktop-leaning mix (50.87% desktop / 49.13% mobile), while if.no ranks third with 542.49K visits.

Across the leaders, taslife.com.ua is the most mobile-first (100% of visits), whereas forsikringsbiler.no is the most desktop-reliant (100%). Momentum favors insurancemarket.gr in the latest month (2,590.32%), while opf.no shows the steepest pullback.

Acquisition patterns also differ: sparebank1.no is driven primarily by search, sparebank1.no by direct, and sparebank1.no by referral; overall, 75 of the top 100 sites are direct-led, 14 are search-led, and 9 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Insurance Websites in Norway