Get started

Discover

Create and optimize

Track

Connect Semrush MCP to AI
The world's most powerful traffic, visibility, and market dataset. Inside your AI assistants.

Use cases

By size

By role

By industry

Try Semrush One for Free
The leading platform that unifies SEO authority and AI visibility.

Grow with Semrush

Explore Free Tools

Platform

About Semrush

Get Your Ticket Now
One day. Real strategies. Built for marketers who play to win.
October 13, 2026London, UK
Check a Website’s TrafficTop Websites
Try for Free10x daily insights. Free!
    Mainthomascook.com

    Last updated: July 13, 2026

    thomascook.com

    June 2026 Traffic Stats

    Travel and Tourism
    Global Rank:
    Worldwide
    23,993
    Country Rank:
    United Kingdom
    849
    Visits

    2.11M

    Authority Score

    73

    Traffic Cost

    Unlock

    Ad Spend

    Unlock

    Reveal More Competitor Secrets for Free

    • Which keywords they target
    • Their most important pages
    • Where their traffic comes from
    • Where they get backlinks from
    • How they monetize their site
    Get More Free Data

    thomascook.com Web Traffic Statistics

    Get a snapshot of thomascook.com online performance by viewing its most critical traffic metrics
    Spy on your competitors’ traffic generation strategies
    Identify your competitor’s top products, services, and categories
    Reveal the competition’s best performing digital marketing channels

    thomascook.com Traffic and Visitor Engagement

    Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In June thomascook.com received 2.11M visits with the average session duration 09:41. Compared to May traffic to thomascook.com has increased by 32.24%.
    Visits

    2.11M

    +32%
    Pages / Visit

    4.8

    Avg. Visit Duration

    09:41

    Bounce Rate

    63.0%

    Total Visits last 3 months
    Jun2.11M
    May1.6M
    Apr1.51M
    Get marketing insights →10x daily insights. Free!

    thomascook.com Website Traffic by Country

    See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Thomascook.com's core audience is located in United Kingdom followed by Spain, and United States.
    Country
    All devices
    Desktop
    Mobile
    United Kingdom86.71%1.83M28.19%71.81%
    Spain3.83%80.96K92.71%7.29%
    United States2.29%48.37K89.41%10.59%
    Netherlands0.92%19.34K8.33%91.67%
    Belgium0.63%13.33K85.22%14.78%
    See all countries →10x daily insights. Free!

    thomascook.com Website Traffic Journey

    Learn where visitors browse before and after landing on your competitor’s site to uncover new opportunities for attracting their audience.

    On thomascook.com, visitors mainly come from Direct (64.82% of traffic), followed by google.com (16.6%). In most cases, after visiting thomascook.com, users go to google.com and jet2holidays.com.

    Show traffic details →

    thomascook.com AI Traffic

    Instantly get a clear LLM traffic breakdown. See how thomascook.com appears across today’s top AI platforms:
    • 2K visits from ChatGPT
    • 514 from copilot.microsoft.com
    • 166 from Perplexity
    • …and more!

    Traffic from AI Platforms (Absolute)

    ChatGPT
    2K
    copilot.microsoft.com
    514
    Perplexity
    166
    Claude
    120

    Traffic from AI Platforms (Share of Total)

    Last month
    • Other
      99.844%
    • ChatGPT
      0.117%
    • copilot.microsoft.com
      0.025%
    • Perplexity
      0.008%
    • Claude
      0.006%

    Need help expanding your AI search visibility and brand presence? Try our AI-marketing solutions:

    Semrush AI Visibility Toolkit

    • Review AI brand visibility
    • Compare how different platforms present you versus competitors
    • Track sentiment and feature mentions over time
    • Identify emerging market gaps
    • Discover the exact questions users ask
    • Get AI-generated tips to improve your product, marketing, and market position

    Semrush Enterprise AIO

    • Monitor every mention in real time across ChatGPT, Perplexity, Gemini, Google AI Mode, Claude, Grok, and other AI search platforms
    • Filter insights from brand to product or prompt level
    • Benchmark visibility and perception against competitors
    • Show how your products appear in ChatGPT Shopping
    • Deliver customizable reports and expert support help you protect your narrative and turn AI visibility into measurable growth
    Check your AI Visibility →Interested in Enterprise solution, book a demo!

    thomascook.com Competitors and Alternatives

    Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Thomascook.com's audience also visits tui.co.uk, followed by onthebeach.co.uk, and travelscoop.co.uk.
    #1
    tui.co.uk
    Visits:

    12.99M

    #2
    onthebeach.co.uk
    Visits:

    4.72M

    #3
    travelscoop.co.uk
    Visits:

    114.72K

    See more competitors →

    thomascook.com Organic and Paid Website Traffic

    Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Thomascook.com’s traffic has increased by 0.07% month-on-month up to current organic search traffic. In addition, paid search traffic has increased by 31.99% up to current paid search traffic.
    Organic Search Traffic

    3.91M

    +0%
    Paid Search Traffic

    77.15K

    +32%
    Branded Traffic Share

    Unlock

    Access 10 years of data →

    thomascook.com Organic Keywords

    Organic Research is designed to help you discover competitors' best keywords.

    thomascook.com Top Organic Keywords

    Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to thomascook.com, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.
    United Kingdom
    KeywordIntentPositionVolumeCPC(USD)Traffic %
    thomas cook holidays
    N
    		133,1000.261.23%
    holidays
    C
    		4201,0000.960.6%
    love holidays
    N
    		51,220,0000.220.56%
    easter 2026
    I
    		6550,0000.810.48%
    on the beach
    N
    		4550,0000.420.25%
    See all keywords →

    thomascook.com SEO Audit

    Check out thomascook.com’s site performance with an audit that detects issues related to crawlability, content, links, and coding
    Assess your website’s performance and fix all associated issues
    Make sure Google bot can crawl and index your website
    Scan your website for 130+ technical and SEO mistakes

    thomascook.com SEO Audit and Website Health Check

    See how your website’s overall health stands up to the competition. Fix any of the over 130 technical and SEO mistakes our tool finds
    Nothing found
    We have no data to show.
    Get your audit →