Top Hospitality Websites in Bulgaria

Name: Top websites in Bulgaria (Hospitality)
Creator: Semrush
License: https://srush.toolspur.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Hospitality Websites in Bulgaria, Updated June 2026

June 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

booking.com

2.81M

41%1.15M

59%1.66M

↑23.46%

↓18.12%

Direct

pochivka.bg

506.87K

16.02%81.18K

83.98%425.68K

↑69.05%

↓34.64%

Search

agoda.com

71.04K

31.13%22.12K

68.87%48.93K

↑37.49%

↑8.74%

Search

clock-software.com

62.86K

61.01%38.35K

38.99%24.51K

↑10.15%

↓4.41%

Direct

visit.bg

60.11K

41.05%24.67K

58.95%35.44K

↓18.44%

↓36.43%

Direct

zavedenia.com

38.85K

16.88%6.56K

83.12%32.29K

↑6.61%

↓30.81%

Direct

albena.bg

36.94K

35.29%13.03K

64.71%23.91K

↑53.51%

↓46.06%

Direct

rooms.bg

33.06K

19.96%6.6K

80.04%26.46K

↑62.65%

↓37.26%

Search

feelgreece.com

31.57K

35.04%11.06K

64.96%20.51K

↑38.25%

↓33.15%

Search

allinclusive.bg

31.15K

40.09%12.49K

59.91%18.66K

↑105.51%

↓45.13%

Search

wowcher.co.uk

28.34K

2%567

98%27.77K

↑16.08%

↑668.61%

Direct

accor.com

28.24K

29.73%8.4K

70.27%19.84K

↑20.8%

↓30.2%

Direct

trivago.bg

27.2K

48.2%13.11K

51.8%14.09K

↑38.44%

↓30.33%

Search

planetofhotels.com

23.91K

26.72%6.39K

73.28%17.52K

↑116.64%

↑54.71%

Search

happywoman.bg

23.08K

54.48%12.57K

45.52%10.51K

↓37.55%

↑375.97%

Direct

bulgaria-hotels.com

20.15K

89.09%17.95K

10.91%2.2K

↑80.65%

↑158.75%

Direct

bulgariaholidays.net

18.48K

27.89%5.15K

72.11%13.33K

↑205.05%

↓34.32%

Referral

pulsefit.bg

17.93K

32.01%5.74K

67.99%12.19K

↓50.18%

↓23.77%

Search

orient99.com

17.42K

25.6%4.46K

74.4%12.96K

↑59.07%

↓35.59%

Search

book-onlinenow.net

17.02K

39.51%6.72K

60.49%10.3K

↑1.78%

↓42.68%

Referral

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Key Insights on Top Hospitality Websites in Bulgaria on June 2026

As of June 2026, booking.com leads Hospitality in Bulgaria with 2.81M monthly visits. Its audience skews mobile-first (41% desktop / 41% mobile), and traffic is up month over month 23.46% and down year over year -18.12%. pochivka.bg holds second with 506.87K visits and a mobile-leaning mix (16.02% desktop / 83.98% mobile), while agoda.com ranks third with 71.04K visits.

Across the leaders, myhotelteam.com is the most mobile-first (100% of visits), whereas ratehawk.com is the most desktop-reliant (100%). Momentum favors itaka.pl in the latest month (590,350%), while utopiaforest.bg shows the steepest pullback.

Acquisition patterns also differ: booking.com is driven primarily by search, booking.com by direct, and booking.com by referral; overall, 66 of the top 100 sites are direct-led, 27 are search-led, and 6 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Hospitality Websites in Bulgaria